Alliance for the Chesapeake Bay

Despite having provided the watershed with vital services for more than 40 years, The Alliance for the Chesapeake Bay found itself dated and in desperate need of new funding sources. They called on Access to help reinvigorate their image, refine messaging and improve marketing efforts in anticipation of an upcoming capital campaign which Access also helped to brand.

highlights

How Access
Created Traction:

  • Helped conduct research to help best align messaging and brand
  • Create new logo for alliance and capital campaign
  • Created new collateral and online presence to integrate new messaging and brand